12 Apr 2021 · 30 min read
Education Technology is currently a $6 Trillion dollar industry & growing! Here are 10 EdTech companies using influencer marketing to grow their share in the market...
Can a newcomer like audio-only app Clubhouse continue to draw users away from more established platforms?
Choosing a platform can be overwhelming. Here are 5 questions you should ask when choosing an influencer marketing platform...
Global markets are demanding more restrictions around data privacy & compliance. So, it’s essential that any social data comes from a reliable source with API access. If not, the marketer (& any clients) could be in big trouble.
Recent months have seen travel brands making an effort to promote their services as the world opens up again. Here are 15 travel brands using influencer marketing to get people excited to dust off their suitcases...
How Gen Z responds to different marketing tactics, as well as some recommendations to improve the ROI of your campaigns.
Online audiences love these skinfluencers who share skincare advice while showcasing a multitude of brands at every end of the price spectrum.
While EMV can help marketers understand the monetary value of digital word of mouth, it’s a metric that takes some nuance to calculate.
We're cutting through social media jargon and explaining clearly and effectively what each of the terms “engagement”, “reach”, and “impressions” mean, and how each of them affects your influencer marketing campaign ROI.
B2B software companies seeing heavy use in the social media space are successfully utilizing influencers to expand audiences, drive engagement, and grow their businesses.